Werkstatt-Stadt
 

Modernising shopping streets

Oldenburg „Ausbaugesellschaft Innenstadt“

(Lower Saxony)

Context

The pedestrian zone of the city of Oldenburg (pop. 161,000) is the oldest in Germany. However, over time functional and creative deficits in the design of the town and the supply structure occurred, which have grown over the years and threatened the competitiveness and attractiveness of the inner-city.

 

Project description

Image: Blick in die neu gestaltete Fußgängerzone Lange Straße

Source: Stadt Oldenburg

In order to strengthen the city of Oldenburg as an attractive location for shopping and experience in the Weser-Ems region, the modernization of the pedestrian zone has been initiated. In 2000 a design competition was held for the entire pedestrian area, which worked out the potential of the historically developed structure and atmosphere of the Oldenburg inner-city. The priority was the upgrading and redesigning of the public space.

The modernisation of the pedestrian zone was realised in a public private partnership (PPP) approach. I.e. the financing was largely arranged on a private basis. To this end, the Ausbaugesellschaft Haarenstraße (redevelopment company Haarenstraße) was founded as a limited company by property owners and business people for the first modernisation section, named Haarenstraße. The aim of the redevelopment company was to convince all the owners of the need for the modernisation and the private financing. A total of 20 residents gathered together and signed the Redevelopment contract.

A total of € 700,000 was required for the envisaged modernisation of Haarenstraße. In order to spread the costs, the stakeholders agreed a financing key. The costs incurred by the individual residents were distributed according to a key that calculated the contribution according to the length of the building, the size of the retail and the size of the land area. According to the contractual agreement between the owners and the redevelopment company, amounts of € 6,000 to € 100,000 were paid to the redevelopment company. After 80% of the financing had been secured privately, fixed agreements were reached with the city of Oldenburg regarding the constructions measure, and a redevelopment contract was agreed. Overall, 20 residents joined the redevelopment company and signed the redevelopment contract. The city assumed the remaining costs. These included the city's planning costs with around 10 % of the total costs and 10 % of the "remaining costs”. The city is also responsible for the realisation, monitoring, etc. The modernisation of Haarenstraße was realised between March and October 2005. It was opened within the framework of a large celebration.

A redevelopment company was founded for the 2nd modernisationphase, Lange Straße, in late 2004 as a result of the activities in Haarenstraße. Many discussions with the owners there and intensive convincing was required. However, the experience and results of Haarenstraße could be profited from. The redevelopment contract for this section was signed in March 2006. The structural realisation started in April 2006. The modernisation of Lange Straße ended at the end of 2008.

Up to the end of 2010 the heavy frequented Achternstraße could also be renewed by the samples of the pedestrian zones of Haarenstraße und Lange Straße.

 

Project chronology

Year Event
2000 Design competition for modernising the pedestrian zone
End of 2003 Founding of the Ausbaugesellschaft (redevelopment company) Haarenstraße
07/2004 Redevelopment contract for thr Haarenstraße
End of 2004 Founding of the Ausbaugesellschaft (redevelopment company) Lange Straße
2005 Implementation of the first modernisation section (Haarenstraße)
Beginning of 2006 Redevelopment contract for Lange Straße
2006 Implementation of the second modernisation section (Lange Straße)
03/2007 Start of the modernisation of the second part of Lange Straße
03/2008 Redevelopment contract for the second part of Lange Straße
09/2008 Founding of the Ausbaugesellschaft (redevelopment company) Achternstraße
10/2008 Completion of the second part of Lange Straße
04/2009 Implementation of the modernisation of Achternstraße
12/2009 Redevelopment contract for Achternstraße
04/2010 Begin of road surfacing works in Achternstraße
End of 2010 Completion of construction phase in Achternstraße
 

Aims

Image: Entwurfszeichnung zur Neugestaltung der Fußgängerzone in Oldenburg

Drawing: Irene Lohaus Peter Carl Landschaftsarchitektur, Hannover

  • To make the public space in the Oldenburg inner-city sustainably more attractive
  • To improve the usability of the pedestrian zone for diverse user groups and for different activities
  • To maintain the competiveness of the shopping district
 

Types of measures

  • Design competition for modernising the entire pedestrian zone
  • Planning and implementation of the 1st modernisation section in Haarenstraße
  • Sewage and pipeline laying
  • New paving, laying of plants and grass, street furniture
  • New street lighting, art and play objects
  • Planning and implementation of the 2nd modernisation section in Lange Straße
  • Planning and implementation of the 3rd modernisation section in Achternstraße/Ritterstraße
 

Innovations

Image: Blick in die neu gestaltete Fußgängerzone Haarenstraße

Source: Stadt Oldenburg

In times when public funds are limited, the redevelopment and upgrading of the public space have been driven forwards by private commitment. The project is exemplary in respect of the private initiative and agreement with local government. The construction realised phases and the private commitment promote the development of the stock and also create signals and good examples for further sections of streets. The structural measures form the basis of the economic stability and attractiveness of the pedestrian zone.

 

Sources

  • Lebenswerte Innenstädte - Initiativen, die bewegen! Gute Beispiele für Projekte und Initiativen der Innenstadtentwicklung, (Lively inner cities - Initiatives that motivate, good examples of inner city development projects and initiatives), published by BMVBS/BBR, Bonn 2007 >>more informations
  • Pantel, F., Rummel-Suhrcke, R. (ed.): Vision.Stadt: Projekte zur Stadtentwicklung Oldenburgs und der Wettbewerb "Leuchtzeichen", (Vision.City: urban development projects and the "Blip" competition"), 2005
 

Further information


Größere Kartenansicht

The projekt site ist to be found at postal code: 26122 - town: Oldenburg - street: Haarenstraße, Lange Straße, Achternstraße, Ritterstraße .

 

Protagonists

  • Amt für Verkehr und Straßenbau der Stadt Oldenburg, Fachdienst Verwaltung Straßenbau, Jutta Roithner, Technisches Rathaus, Industriestrasse 1, 26105 Oldenburg, Tel.: (0049) 441-2353104, Email: jutta.roithner@stadt-oldenburg.de
  • Irene Lohaus, Peter Carl Landschaftsarchitektur, Lister Meile 33, 30161 Hanover, Tel.: (0049) 511-33654960, Fax: (0049) 511-33654961, Email: info@lohauscarl.de, Web: http://www.lohauscarl.de/
 

Record inserted on 19.08.2009 by the Federal Institute for Research on Building, Urban Affairs and Spatial Development (BBSR) within the Federal Office for Building and Regional Planning (BBR).

Last update: 05.01.2011